NEW YORK – January 7, 2020 — Captivate, North America’s leading location-based digital video network, today announced that industry veteran Jenny Buchholz has joined the company as Chief Financial Officer (CFO). In addition to leading Finance, Accounting and Human Resources, Buchholz will serve as a financial and strategic business advisor to the Chief Executive Officer (CEO) and broader leadership team.
“We are thrilled to welcome Jenny to Captivate where she will make an immediate impact on our business operations,” said Marc Kidd, CEO of Captivate. “Her vast financial experience among industry leading brands is a perfect fit for Captivate as the business continues momentous growth.”
Buchholz brings over 20 years of experience to Captivate, joining the company most recently from Knotel, where she served as Head of Corporate Finance. In that role she was a key member of the executive team, responsible for critical strategy and operational decisions for the company, as well as overseeing financial planning and analysis, investor relations and capital raising.
Prior to Knotel, Buchholz was deputy CFO of Vice Media, where she built a team to perform global financial planning, investor relations and sales finance within three months. Additionally, she partnered with corporate development to standardize investment criteria for M&A activities. As Vice President of Finance, Ad Sales, at Discovery Communications, she managed over one billion dollars in ad sales revenue across the company’s 13 linear networks and digital platforms. Buchholz also spent time working for the NBA as Associate Vice President of Finance for global media and content as well as eBay as Director of Finance and Strategy.
“It’s an exciting time to join Captivate,” said newly appointed CFO, Jenny Buchholz. “As both a highly regarded advertising partner and real estate amenity, Captivate is seeing tremendous growth. I look forward to helping the company deliver an incredible experience to customers and other key stakeholders.”
Known for its vast network of nearly 12,000 elevator displays located in 1,600 premier office buildings across North America, Captivate connects advertisers with 13 million unique monthly viewers through creative, research-driven and Nielsen-measured advertising and marketing programs. By engaging its viewers with timely news and actionable information that helps balance the personal and professional demands of the workday, Captivate provides advertisers with a highly desirable and difficult-to-reach audience of affluent and influential business professionals. Founded in 1997, Captivate is owned by Generation Partners. For more information, please visit www.captivate.com.